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Build a user interview guide

Behavior-first questions ('walk me through the last time') produce evidence; hypothetical questions produce polite fiction. Baking follow-up probes and listening signals into the guide keeps a live interview on track when answers go sideways.

ResearchPlan

Last reviewed July 17, 2026

The prompt
Build a 30-minute interview guide for a conversation with {{participant}} about {{topic}}.

Structure:
1. Opening (2 min): a warm-up question that gets them describing their last concrete experience, not their opinions.
2. Core (20 min): 5-6 open questions ordered from behavior to motivation. For each, add two follow-up probes and the signal I should listen for.
3. Wildcard (5 min): one question that tests my riskiest assumption, phrased so it does not lead.
4. Close (3 min): the ask-for-artifacts question (screenshots, documents, workflows they can share).

Rules: every question must be about what they did, not what they would do. Flag any question in your own draft that violates this and fix it.
Run in idaptOpens a new chat with the prompt prefilled. Nothing sends until you press send.

Fill in the variables

VariableWhat it isExample
{{participant}}Who you are interviewinga freelance designer who churned after two months
{{topic}}What you need to learnhow they decided our product was not worth keeping

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Synthesize user interview notesDraft unbiased survey questionsRun win/loss interviews that tell the truth

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