Prompt library
Write an email nurture sequence
Assigning each email one named job prevents the sequence from becoming five identical pitches. Value-first ordering earns the attention the final ask spends, and the real-deadline-or-none rule keeps the sequence out of the trust-burning fake-urgency pattern.
Last reviewed July 17, 2026
The prompt
Write a nurture sequence for {{audience}} who just {{trigger}}.
Goal of the sequence: {{goal}}
Produce 5 emails. For each:
- Send timing relative to the trigger, with the reason for the gap.
- Job of the email in the sequence (one of: deliver value, remove an objection, show proof, name a real deadline, ask).
- Subject under 45 characters, first line that pays off the subject, body under 120 words, one link maximum, one clear ask.
Sequence rules: emails 1-3 must be useful even if the reader never buys (teach something, give a template, show a benchmark). Only email 5 pushes. Each email must stand alone, because readers skip. No fake countdown urgency; if there is a real deadline it is {{deadline}}, otherwise omit urgency entirely.Run in idaptOpens a new chat with the prompt prefilled. Nothing sends until you press send.
Fill in the variables
| Variable | What it is | Example |
|---|---|---|
| {{audience}} | Who receives it | trial signups from our pricing calculator |
| {{trigger}} | What they just did | started a trial without inviting their team |
| {{goal}} | What the sequence should cause | invite at least one teammate before the trial ends |
| {{deadline}} | A real deadline, if one exists | trial ends 14 days after signup |