Prompt library
Generate headline variants that make one promise
Four fixed modes force real variety instead of twelve rewordings of one idea, which is what a bare 'give me headlines' prompt returns. The no-gap rule keeps variants aligned with what the piece can deliver, which protects credibility.
Last reviewed July 17, 2026
The prompt
Write 12 headline variants for the piece described below.
Piece: {{piece}}
Reader: {{reader}}
Produce 3 variants in each mode:
- Specific result (a number or named outcome in the headline).
- Question the reader is already asking, in their words.
- Contrarian claim the piece can actually defend.
- Plain statement of what the piece is.
Rules: 65 characters or fewer, no clickbait gaps (the headline's promise must be answered in the piece), no colon-stuffed double titles. After the list, mark the strongest variant in each mode and say which mode fits the distribution channel best and why.Run in idaptOpens a new chat with the prompt prefilled. Nothing sends until you press send.
Fill in the variables
| Variable | What it is | Example |
|---|---|---|
| {{piece}} | What the piece says, in a sentence or two | a case study showing our support team cut first-response time from 4 hours to 20 minutes by triaging with an agent |
| {{reader}} | Who the headline must stop | heads of customer support at mid-size SaaS companies |