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X (Twitter)
All skills
Marketing

Tear down an Amazon listing

Against the top competitors, with a rewritten version.

Fill it in

Which product page.

Ranking is relative.

Title, bullets and backend terms.

Your prompt

Tear down [the listing].

Compare against the top three for the same search. Ranking here is relative, so a
listing judged alone tells you nothing about why it is on page two.
The first image and the first line of the title do almost all the work, because
that is the entire search result. Judge them as they appear in the grid, at that
size, on a phone.

Read the negative reviews of the competitors. The complaint they all share is the
bullet point this listing should lead with.

Rewrite the title, the bullets and the backend terms. Bullets are read as a
scanning list, so each one leads with the benefit, not with a feature name.
Check for terms repeated across title, bullets and backend, which wastes the
indexing space.
Use Tear down an Amazon listingOpens with everything above already filled in.

Why this works

The first image and the first line of the title do almost all the work, and both have to be judged at grid size on a phone. This does that, and compares against the top three.

More marketing skills

  • Make an ad
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Use it now in a chat in 1 click

Use Tear down an Amazon listing
Product listing from photos
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