Marketing
Shortlist creators
Vetted partners with the audience you actually want, and a real price.
Fill it in
Product, audience and budget.
How many to vet properly.
Engagement quality, not follower count.
Your prompt
Shortlist 10 creators. [the campaign] Vet the AUDIENCE, not the follower count. Engagement rate relative to size, whether the comments are from real accounts, follower growth that looks organic rather than stepped, and whether the audience is in the country you sell to. A 200,000-follower account with bought growth costs the same as a real one and delivers nothing. Look at their previous brand work and whether it performed differently from their organic posts. That gap is the signal worth trusting, and it is public. Estimate a fair rate from size and engagement, and say what you based it on. Flag anyone whose recent content would embarrass the brand. It is the check everybody skips.
Use Shortlist creatorsOpens with everything above already filled in.
Why this works
A 200,000-follower account with bought growth costs the same as a real one and delivers nothing. This vets the audience rather than the number, and reads the previous brand work.